Project  
Create logo for Her Household.com, a site for fulltime mothers.  
   
Objective  
To have a bright, funky logo that would not only look good on the company web site, but would catch attention in web ads.  
   
Approach  
  • Used vibrant color palette and bold fonts.
  • Worked with the image of a house.
 
   
Outcome  
Client chose option four (the last one shown here).